Antonia Francis (Mixtape Madness)

Antonia Francis is a 21 year old A&R and talent manager from Reading who is currently an A&R at Mixtape Madness.

Antonia has a wide range of experience, having explored different areas of the industry before taking the steps to become an A&R. Along the way, she built meaningful relationships within the creative industry that have supported her growth and shaped her understanding of the industry. No matter the genre, if the music is good, Antonia is listening.

Known by some as "The People's Manager," her approach is rooted in accessibility, honesty and genuine support. She prides herself on being present, whether that is in studio sessions, on set, at shows or behind the scenes helping shape strategy and direction. Her ear is culture-led but versatile, allowing her to move across different sounds while always prioritising authenticity.

Driven by instinct and community, Antonia focuses on long term artist development, helping talent not only break through but build careers with real substance and longevity. She is determined to be a pioneer in the industry, carving out new pathways for both artists and execs and proving that community-led leadership can sit at the highest levels of the industry.